Generative AI is changing search habits, with 20% of people changing their primary search platform over the past year, and 78% of web users at least trying out gen AI…
Email Marketing Essentials
Social Media Retargeting
Amid ongoing concerns about alleged “shadowbans” and limiting certain posts and content, X has provided some new tips on how to ensure that you’re entering hashtags and @symbols correctly in…
Google Ads Basics
In 2022, businesses spent approximately $550 billion on Google Ads, Facebook Ads, and other digital advertising channels. The reason companies invest so much money in online advertising is simple: It works. The right…
Email Segmentation
Harley-Davidson is in trouble again. The iconic American brand faces another C-suite crisis as it is losing another CEO. And, this will likely mean another strategy. Harley-Davidson has cycled through…
I’m optimistic about the future of SEO, and I want everyone who reads this to…
How AI Will Impact Advertising, According to Top Marketing Executives [New Data]
AI is gaining traction in every industry and advertising is no different.
Creating a Social Media Marketing Campaign? Here’s How to Make It Successful
Every month, there are over two billion active users on Facebook, one billion on Instagram,…
The story of 7-Eleven’s remarkable transformation in Japan offers a masterclass in global expansion done…
Generative AI is changing search habits, with 20% of people changing their primary search platform…