Author: adminmMmM4r31
0 0 Following the recent bankruptcy filing by F21 OpCo, Forever 21 has announced Going-Out-of-Business sales across its US stores and online. The liquidation process is being managed by Hilco Consumer-Retail in association with Gordon Brothers and SB360. Going Out of Business sales are in progress at Forever 21 a leading fashion retailer of womens mens and childrens apparel and accessories following the US operating company F21 OpCos recent bankruptcy filing Image source Hilco Consumer Retail Massive Liquidation Sale at Forever 21: Shop In-Store and Online for Big Savings Forever 21, once an iconic fashion retailer known for providing affordable…
With SEOFOMO, SEO you might think it’s like a niche. Yes, it’s a niche, but a lot is happening all the time. A lot is going on all the time. So it is worth it to learn about it and keep updated weekly. Yes, it’s a niche, but it has a big enough audience, a big enough soup industry let’s say.Then, on the other hand, when I started MarketingFOMO a couple of years ago, interestingly enough, even if it is even a bigger industry because it encompasses everything which is marketing, realistically because there are so many other digital marketing…
Conversion funnels are a fundamental concept in sales and marketing. Personally, I like to visualize the funnel as that big scary slide you wanted to try as a kid. You saw your friends whizzing down, which sparked your interest. You watched how much fun they were having, doing your research. And then the benefits of having fun outweighed your fear, so you climbed up and flew down. Customers take a similar journey through your company’s conversion funnel when evaluating whether or not to buy from you. You have to pique their interest, build trust, and encourage them to take action.…
When Liquid Death, the edgy, death-metal-themed water brand that took American social media by storm, announced it was pulling out of the UK market, marketing Twitter(X) erupted with hot takes.
Reddit has announced an expansion of its Conversation Ads offering, which enables marketers to place their promotions within the chat section beneath Reddit posts. Which is where most of the engagement in the app happens, and now, Reddit says that all advertisers will be able to serve ads between comments on conversation pages when they run conversation ads. Reddit launched its updated Conversation Ads last June, which include larger media space, as well as improved placement and display options. And now, it’s also enhancing its control and placement options within the process. As per Reddit: “Conversation ads enable advertisers to reach users…
Nike’s collaboration with Skims, Kim Kardashian’s billion-dollar shapewear empire, is one of the most talked-about partnerships in years. Within days of the announcement, Nike’s market cap surged by $6 billion, a clear signal that investors saw financial upside. But beneath the headlines and the initial stock jump, there’s a more pressing question: Is this a strategic evolution for Nike, or just another reactionary move to maintain cultural relevance? Nike has always been the brand that led culture, not chased it, but recent years have painted a different picture. This Skims partnership could be a glimpse into Nike’s future, or it…
Instagram’s added some new features for March Madness, providing more ways for fans to engage with college basketball in the app. First off, IG’s added some new basketball animations that will appear on Notes when you use certain keywords. As you can see in this example, when you include terms like “Bracket buster,” “Slam Dunk,” and “Miami Heat” in your inbox Notes, basketball icons will appear on your Notes display. I mean, I’m not sure how many people are saying “did you see that slam dunk?”, but semantics aside, it’s a themed addition for basketball fans. Instagram’s also added a…
Here’s a small tweak that could have a big impact on IG. According to an updated overview of “re-posts”, content that you re-share in the app may now appear within the feeds of your followers in the app. As you can see in this overview from the IG help guide (shared by social media advisor Sarah Roizman), Instagram has added a new explainer which explains that: “When you repost, your followers may see what you reposted in their feeds.” Which could give you more options for IG engagement and interaction. As explained by Roizman: “Before, you could only share someone…
As negotiations continue over TikTok’s future in the U.S., TikTok’s looking to expand its eCommerce options into other regions, in order to offset any potential loss of momentum as a result of a U.S. ban. As reported by Reuters, TikTok’s planning to launch its TikTok Shop tools to businesses in France, Germany, and Italy on Monday, further expanding its in-stream shopping push in Europe TikTok’s been steadily increasing its shopping push in Europe, after a couple of false starts, with the app seeing strong performance in the U.K., especially in the fashion vertical. Indeed, last year, TikTok reported that it’s…
Meta has provided a new overview of the AI back-end that’s powering its ad targeting process, in order to provide more context as to how its ad systems are evolving, and driving better results for ad partners. In the new explainer, Meta shares that its ad system now uses three separate AI-powered functions to deliver ads to the most receptive audience across its apps. These three systems have been trained on Meta’s ad database, including user response, so they’re highly attuned to what each user wants to see, and is more likely to engage with in each app. Those three…